Best of Asia

New Century Leaders - aired on CNN, sponsored by Audi, and produced by our friends at Bang Productions

Korean Business Woman 1:24 Korean Designer 1:24 Singapore doctor 1:24
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Sing Mobile Man 1:25 Taiwan Dancer 1:23 Korean Banker 1:24
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HK Antivirus Hero 1:26 Malaysian PC Heroine 1:24  
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These short news features give the viewing audience quality, informational content they enjoy. They give sponsors a way to build their brand by supporting positive programming. And they are much better than advertising:

  • News Features are four times more credible than ads.
  • News Features can communicate much more information than an ad.
  • News Features are third party endorsements, ads are not.
  • Six times more people watch/read/listen to News Features than ads.
  • Source: Roper Survey

CNN offers a way to reach an educated, affluent and discerning audience. In this "Best of Asia" series, other topics included Exciting Sports Destinations,Asia's Romantic Holidays, Asia's Hippest Restaurants, Asia's Stunning Dive Spots, Asia's Scenic Drives, Asia's Toughest Fairways.

 

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