Half the talking most of us do is in the course
of our jobs. And we are judged not just by what we say but how
we say it. Our audience often forms a lasting impression of
us in the first three minutes. And if we fail to convey a good impression, we risk losing our
audience.
In a survey by one Goldman Sachs, its own clients ranked
the most important criteria for choosing an investment firm.
They consistently placed trust and other relationship issues
above return on investment! In other words, our prospects
don't necessarily buy how good we are at what we do. They
buy how good we are at WHO WE ARE.
YOU ARE THE MESSAGE!
A UCLA study shows that audiences interpret a
speaker's message 7% based on the literal words. The other 93%
is nonverbal communication. So no matter how scripted we are
when facing potential clients, customers or investors, if they
don't trust us, they tend not to trust our message. If they
don't believe us, they likely won't buy our story. And if they
don't like us, they may not like what we're selling. In effect,
YOU are the message.
People who speak well are generally perceived to be more
intelligent and possessing greater leadership qualities. It
can be a big competitive advantage. Yet for many, public speaking
holds them back from achieving their maximum potential.
HOW
YOU'LL BENEFIT
WorldBizWatch offers Public Presentation Skills training. Our team of
trainers comes from CNN, CNBC and other international news
organizations. We share our lifetime of experience from being in the
public eye. Through video exercises, our clients see first hand their
strengths and weaknesses. And that's how our clients learn to
overcome their fears, speak confidently and inspire their audience to
action. Click here for some client testimonials.
The trouble with many speakers is that when they stand up
before an audience, their mind sits down. What are some reasons?
1. Fear: One U.S. survey shows that twice as many people
fear speaking in public more than dying! Learn the number
one antidote to overcoming your nerves.
2. No focus: If you don't know what you want, you won't get
what you need. Learn to give your presentation focus, direction
and value.
3. Poor prep: Many a prepared speech delivered to prove something
just proves how badly it was prepared. Learn that a well-prepared
speech is 9/10 delivered.
4. Speaking intellectually: Don't speak robotically. Learn
to speak emotionally, passionately and organically from within.
5. Dull, Boring and General: Don't put your audience to sleep.
Learn to engage them by using emotion, rich detail, colorful
anecdotes and memorable human interest stories.
6. Too much: Driving home too many facts also drives home
your listeners. Learn that presenting information is not about
compression, but selection.
7. Timing: Speakers never realize the importance of timing
until they notice the audience looking at their watches. Learn
how less is more – and that it's always best keep your
audience wanting more.
WHO
SHOULD ATTEND
· Chairmen, CEOS, COOs and Senior Executives
who speak for their organization · Sales
Executives, Technical staff & System engineers who present company
products and services · Proven presenters wanting a
skills top-up · Advertising, PR, Marketing & Communications
Executives · Leaders of public and private sector organizations
FULL
DAY PROGRAM OUTLINE
1. Developing Courage & Self Confidence
2. Tips to Preparing Your Speech
3. The Magic Formula for Quickly Influencing Your Audience
4. Secrets of Good Delivery
5. How To Open A Talk
6. How To Close A Talk
7. How To Handle Tough Questions
8. How To Keep Your Audience Interested
9. How To Make Your Meaning Clear
10. Platform Presence and Personality
11. What Your Body Language Says
12. Presentation Drills
LOGISTICS
WorldBizWatch can hold the training in our partner's
conference room. Or at a particular client's office. Or for
an additional cost, WorldBizWatch can organize the event at
a business center of a top business-class hotel. Here's what
WorldBizWatch handles:
· Organize the training team
· Review and research the client's subject matter, as
provided by the client(s)
· Customize/conceptualize the training program (exercises,
simulations, relevant communication tips)
· Diagnose each participants' communication strengths
and weaknesses. Prescribe ways to improve
· Share communication lessons from a lifetime of public
speaking experience
· Prepare, execute and deliver the program.
